Did you know that displaying consumer reviews on your product page can increase sales by 270%? What’s more, a whopping 97% of online shoppers depend on online reviews to guide their buying decisions. With that said, the role of online reviews in influencing purchases can’t be underplayed.
Unfortunately, some corrupt players take advantage of this customer dependence on online reviews to promote sales of their products. In many cases, they generate several fake reviews, which give buyers a fal...